The Burger Concept, a rapidly growing Danish burger chain, revolutionized its operations by deploying Ultron Windows Touchscreen kiosks from Glory Star across its locations in Denmark. Facing high customer volumes, labor shortages, and the need for a seamless cashless experience, the chain implemented these commercial-grade kiosks to streamline ordering. It resulted in faster order times, increase in average ticket size through upsells, and enhanced customer satisfaction in a fully self-service environment.

The Challenge
Peak-Hour Bottlenecks: Long queues during lunch/dinner rushes in high-traffic locations.
Labor Efficiency: Need to minimize staff at counters amid Denmark’s tight labor market.
Cashless Mandate: Full transition to card/mobile payments, requiring intuitive self-ordering.
Order Accuracy & Upsells: Manual orders led to errors; limited opportunities for add-ons like fries or shakes.
Scalability: Expanding to new sites without proportional staff increases.
“We needed a reliable, durable kiosk that could handle 24/7 abuse in a fast-paced burger joint while running our custom POS software seamlessly.”

The Solution: Ultron Windows Touchscreen Kiosks
The Burger Concept partnered with Glory Star’s Danish distributor, Intersign, to deploy Ultron series kiosks—commercial-grade, fixed-mount Windows tablets optimized for self-service.
Integration: Custom POS software for menu navigation, payments (MobilePay, cards), and loyalty program.
Customization: Multilingual support (Danish/English), vibrant visuals for upsells, allergy filters.
Durability: Rugged design, heavy use—ideal for food environments.

Conclusion
The Ultron Windows Touchscreen kiosks have elevated The Burger Concept from a local favorite to a technology-powered, scalable QSR leader in Denmark. By replacing traditional counters with fast, accurate, and data-rich self-ordering stations, the chain achieved operational resilience, revenue acceleration, and deeper customer loyalty—all while maintaining its commitment to affordable, high-quality food. This initiative proves that innovation and accessibility can coexist, creating a seamless experience that delights customers and empowers growth.

About Glory Star
Glory Star is the pioneer of display screen and all-in-one touch interface, the company has more than 800,000 units of installation in fitness, retail, self-service and building automation industries globally. They offer customization of tablets allowing you direct access to engineers with a board selection of screens from 4.3” to 43”. We bring engagement to users through the use of tablet technology.

Dimello Coffee, a prominent Greek coffee brand, has embraced innovative technology to enhance customer experiences in high-traffic locations.In late 2025, they introduced the Dimello AI Barista at their DL Coffee outlet in the Omonoia metro station, Athens. This virtual barista system utilizes the Ultron Windows Touchscreen, a commercial-grade kiosk designed for self-service applications, to provide personalized coffee recommendations and ordering. This case study explores the background, implementation, and outcomes of this integration, highlighting how technology bridges traditional coffee culture with modern efficiency.

The Challenge
In bustling urban environments like Athens’ Omonoia metro station, coffee shops face high customer volumes with limited space and staff. Traditional barista services can lead to long wait times, inconsistent recommendations, and missed opportunities for personalization. Dimello sought to address these issues by creating an interactive system that allows customers to explore coffee options quickly and intuitively, without compromising on the brand’s emphasis on quality and expertise. The goal was to provide a “complete experience of choosing the coffee that suits you,” as promoted in their announcements.
Key challenges included:
Ensuring the system was user-friendly for diverse demographics, including commuters in a hurry.
Integrating AI for accurate coffee recommendations based on preferences like taste, strength, and origin.
Maintaining hygiene and reliability in a public setting.
Aligning with Dimello’s artisanal image while incorporating cutting-edge tech.
The Solution: Ultron Windows Touchscreen as Virtual Barista
Dimello selected the Ultron Windows Touchscreen from Glory Star as the hardware foundation for their AI Barista. The Ultron series is a rugged, all-in-one touchscreen computer running Windows OS, optimized for commercial self-service kiosks, and extensive connectivity options, making it ideal for interactive applications.
Customized for Dimello, the Ultron kiosk runs AI software that simulates a barista’s role:
Touchscreen Interface: Users interact via an intuitive menu to select blends (e.g., Arabica from Central America or Africa), adjust preferences, and receive recommendations.
AI Integration: The system uses algorithms to suggest coffees based on user inputs, drawing from Dimello’s extensive blend knowledge.
Order Processing: Seamless integration with payment and brewing systems for contactless service.
Durability: Optically bonded anti-glare screens and industrial-grade build ensure performance in high-traffic areas.

Results and Impact
Early feedback indicates positive outcomes:
Efficiency: Reduced wait times by allowing self-service selection, handling up to 100 interactions per hour in peak times.
Customer Engagement: Personalized recommendations increased upselling of premium blends by 15-20%.
Satisfaction: Users appreciated the interactive, educational element, aligning with Dimello’s campus training ethos.
Business Growth: Enhanced visibility in a metro hub, potentially boosting foot traffic and brand loyalty in Greece’s competitive coffee market.
Challenges like initial user adaptation were mitigated through clear on-screen guidance.

Conclusion
The integration of Ultron Windows Touchscreen as a Virtual Barista for Dimello Coffee exemplifies how technology can elevate traditional industries. By combining Dimello’s passion for quality coffee with reliable, user-friendly hardware, this initiative not only streamlines operations but also creates engaging experiences for customers. As Dimello continues to expand, such innovations position the brand as a leader in Greece’s coffee scene, blending heritage with the future of AI-driven service. Future expansions could include more locations or advanced features like voice recognition.

The Problem

Volkswagen Group, with its headquarters in Wolfsburg Germany, wanted to enhance the customer’s experience in their car showrooms in Turkey. They wanted to use an interactive touch display so customers could choose their preferences through multiple options and then display the resulting information on the secondary screen. They were looking for a partner that had the following capabilities:
Programming tablets to display the selected choice answers on the secondary screen.
Providing quality and durable commercial tablets that can withstand the public environments.

Solution
The Glory Star 15.6inch Nebula Commercial Tablet and a 10inch secondary open frame display screen was implemented to show the dynamic resulting information as follows:
The benefits of the Glory Star Commercial Tablet:
The digital display is able to inform, entertain, educate and communicate with customers in the car showroom.
There is a clear visual display of information.
The touch interactive display allows customers to select colors, accessories and other features and find the answers about the car directly through the display like pricing and availability.
It is entertaining and intuitive.
For those customers who prefer to shop without the pressure of a salesperson, digital signage display allows them the freedom to browse without the need for assistance.
As a customer becomes increasingly familiar with using interactive digital displays, it helps enhance brand awareness and recognition.